Become Zefort’s GTM Operations Lead: Build the commercial engine for international SaaS growth

Key points about the role at a glance

• Hands-on GTM builder role with real impact: You’ll help create a scalable commercial operating model across sales, marketing, partnerships, and customer success.
• Own and improve the GTM tech stack: You’ll work with tools, systems, AI workflows, and automation that directly shape how our commercial teams execute.
• Build smart workflows,: This is not a passive admin role. You’ll design, implement, and improve practical ways of working that help the team move faster and deliver higher-quality results
• Work across the full commercial funnel: You’ll improve nurture, qualification, outbound, pipeline hygiene, upsell signals, and commercial playbooks.
• Remote-friendly role, based in Finland: Work from anywhere in Finland, and join team workshops in Helsinki or Turku when needed.
• Join a team with clear ownership and open collaboration: You’ll work closely with sales, marketing, partnerships, customer success, and leadership in a company where ownership matters more than titles.
• Mission-driven SaaS company entering scale mode: Zefort helps companies take control of their contracts, and we’re now building the commercial engine for our next stage of international growth.

Why Zefort is your next career move

You’re probably not looking for a traditional operations role where your main job is to keep the CRM tidy and send reports to leadership.

You’re looking for a place to build. Where systems, automation and AI are not side projects, but central to how the company scales. Where commercial teams are close enough that you can see problems clearly, fix them quickly, and watch the impact show up in real growth numbers.

Zefort might just be that place.

We’re offering a role for someone who enjoys the messy middle between sales, marketing, customer success, systems, and execution. Someone who can turn commercial ideas into operating models, workflows, automations, and repeatable processes.

You’ll help us build the machine behind our growth.

This could be a great fit if you’ve worked in RevOps, GTM Operations, Sales Operations, Growth Operations, Commercial Systems, or in a hybrid commercial and technical role. Maybe you’ve seen how commercial teams can become slow, scattered, or tool-heavy without getting more effective. Maybe you’ve already built workflows that helped sales, marketing, or CS teams execute better. Maybe you’re now ready to take wider ownership.

At Zefort, you’ll be close to the real work: sales conversations, marketing campaigns, partner development, customer success signals, pipeline reviews, and leadership priorities. Your work will not sit in a slide deck. It will change how people operate every week.

This is a new role for us, and a critical one. We have a strong product, a growing customer base, and clear international ambition. The next step is to make our commercial execution more scalable, consistent, and intelligent.

That’s where you come in.

What you'll be doing

This is a highly operational GTM role where your main mission is to improve how Zefort’s commercial organization works across sales, marketing, partnerships, and customer success.

You’ll own and improve systems, workflows, automation, and execution quality. You’ll help us use AI and modern tooling in practical ways that reduce manual work, improve visibility, and make our GTM teams more effective.

What your work will look like

• Own and improve Zefort’s commercial systems and GTM tooling
• Ensure our systems support scalable execution across sales, marketing, partnerships, and customer success
• Evaluate and implement new GTM tools, AI tools, and automation opportunities
• Build AI and agent-powered workflows across the commercial funnel
• Automate repetitive operational work and reduce manual friction
• Improve marketing nurture and lead progression workflows
• Improve outbound conversion, account selection, and prospecting workflows.
• Improve pipeline hygiene, visibility, and forecasting
• Operationalize and maintain the commercial playbook
• Improve qualification, handover, and upsell workflows
• Use customer signals and usage data to help identify expansion opportunities
• Drive cross-functional GTM projects from idea to implementation
• Bring structure, clarity, and repeatability to how our GTM organization operates.

Who you'll work with

You’ll work across Zefort’s commercial team and closely with Sales, Marketing, Customer Success, and Partnerships, reporting to the CRO.

This role sits at the intersection of commercial strategy and practical execution. You’ll need to be comfortable working with different teams, connecting the dots, and turning scattered needs into useful systems.

What success looks like

We’ll measure your impact by:

• GTM execution quality: commercial teams have clearer workflows, better visibility, and fewer manual bottlenecks.
• Pipeline hygiene and visibility: data quality, forecasting, and follow-up discipline improve.
• Lead and opportunity progression: nurture, qualification, and handover processes become more consistent and effective.
• Outbound and prospecting efficiency: account selection, targeting, and workflows become sharper.
• Automation and AI adoption: repetitive work is reduced, and useful AI workflows become part of daily operations.
• Commercial scalability: Zefort can grow without adding unnecessary complexity or headcount too early.

Long-term, your work will help us build a commercial operating model that supports significant ARR growth in key markets.

About Zefort

Zefort helps organizations bring clarity, control, and security to contract management.

Founded in 2017, we’ve built a contract management platform for organizations managing complex agreements, governance requirements, and documentation at scale. Zefort helps customers manage contracts throughout their lifecycle, from signing and secure storage to long-term governance and audit readiness.

Our customer base ranges from growing technology companies to large international enterprises, especially in industries where compliance, operational oversight, and secure documentation matter. This includes sectors such as financial services, healthcare, manufacturing, and IT services.

We’ve grown steadily since day one, first bootstrapped, later supported by two strategic minority investors, and we continue to scale both our product and our international customer base.

A few things to know about us:

• Our ARR is over €3M, with a target of 60% year-over-year growth.
• We have customers in 18 countries, with a growing focus on the Nordics and Benelux.
• Our product is mature, our churn is low, and our team is 24 people and growing.
• We build for long-term customer relationships, not short-term hype.

What makes Zefort special is the way we work together.

We care about building a healthy workplace where people trust each other, collaboration is straightforward, and work gets done without chaos.

What we’re looking for

We’re looking for someone with a strong operational and systems mindset. You enjoy building workflows, improving processes, and making commercial teams work better together.

Must-haves

• Experience in RevOps, GTM Operations, Sales Operations, Growth Operations, Commercial Systems, or a hybrid commercial and technical role
• Strong understanding of B2B SaaS commercial processes across sales and marketing
• Hands-on experience with CRM, GTM tools, automation, or commercial systems
• Interest in AI, automation, and modern GTM tooling
• Ability to turn business needs into scalable workflows and practical systems
• Strong ownership mentality – you don’t just identify problems, you build solutions
• Commercial understanding and execution focus
• Clear communication skills and ability to work across teams

Extra points for

• HubSpot experience
• AI workflow or agent experience
• SaaS or B2B background
• GTM automation experience
• Experience working across sales, marketing, and customer success
• Understanding of outbound and modern prospecting workflows
• Experience improving pipeline visibility, forecasting, or commercial reporting
• Experience with customer signals, usage data, or upsell workflows

What we are not looking for

This is not the right role if you are looking for a traditional CRM admin position.

We are also not looking for:

• A pure reporting specialist
• A passive enablement coordinator
• A strategy-only operator
• Someone who wants to design processes but not build or maintain them
• Someone who prefers slow, corporate operating models

This role is operational and hands-on. You will build workflows, improve systems, and continuously optimize how our GTM organization operates.

How to apply

If this sounds like the kind of role you’ve been waiting for, we’d love to hear from you.

Please send your application by 18 June to join.us@zefort.com.

Include your application and CV, or a link to your LinkedIn profile. No need for anything overly formal – we’d simply love to hear why this role feels right for you.

We encourage you to apply soon, as we review applications and may start interviews before the application period ends. The position will be filled as soon as we find the right person.

Be real. We look forward to hearing from you.

What to expect

Step 1: Initial intro call with CRO

Step 2: First interview with Zefort’s commercial leadership

Step 3: Practical case task to show how you think, build and solve GTM problems

Step 4: Second interview with the team and CEO, preferably face-to-face

Step 5: Reference calls with your referees

Step 6: Final decision, hopefully fast!

Zefort is a growth-stage SaaS company founded in 2017. We help companies take control of their contracts – and we’re expanding beyond Finland into the Nordics and Europe. We’re backed by strategic investors, powered by a solid product, and driven by a healthy, human-first culture.